Breadcrumb Home Governance & Transparency Back Governance & Transparency As a Municipal Services Corporation, our mandate is to promote The County as a destination while managing tourism to ensure it grows responsibly and sustainably. Visit The County’s work is funded by the Municipal Accommodation Tax (MAT) paid by visitors, not residents, and helps support a strong local economy year-round.We believe in being open about how we’re funded, how those funds are used, and the impact tourism has here in The County. Tourism plays a big role in keeping our community thriving, supporting local jobs, small businesses, farms, wineries, artists, and more. Chances are, someone you know works in or benefits from the tourism industry. When visitors spend money here, that support ripples throughout the community. Tourism promotion isn’t just about attracting visitors, it’s an investment in the people and places that make The County a great place to live. We hope the information provided on this page answers any questions you may have about our operations. If there is anything further you wish to know, please reach out to us at hello@visitthecounty.com. What is a DMMO? Visit The County is the Destination Management and Marketing Organization (DMMO) for Prince Edward County. In this video, we explain what a DMMO does, how Visit The County operates, and how we support both visitors and the local community. Governance, Reporting & Public RecordsThese documents and meeting records offer a clear look at how Visit The County is governed, funded, and accountable to the community. You’ll find budgets, audited financials, board meeting schedules, reports to Council, and meeting minutes that show how tourism decisions are made and how visitor-funded dollars are used. Documents & Links Governance ManualDestination Development Strategy (2021)2024 Fiscal Update to Council - presented July 2025 Auditors Report 2024Auditors Report 2023Auditors Report 2022 Board Meeting Schedule 2026January 14, 2026March 11, 2026May 13, 2026September 9, 2026October 14, 2026December 9, 2026 Upcoming Reports to Council & Public Meetings January 2026 (Date TBD) - Annual Review + Business Plan for the new yearJuly 2026 (Date TBD) - Financial ReportNovember 9, 2026 - Annual General Meeting Past Reports to Council & Public Meetings October 23, 2025 - Speaking to the Four Season Visitor Economy PartnershipJuly 24, 2025 - 2024 Fiscal updateApril 8, 2025 - 2025 Activity update and plansJanuary 30, 2025 - Tourism & Economic Development View the Presentation on Economic Impact of Destination Organizations Meeting Minutes 2025 December 4, 2025September 24, 2025June 10, 2025April 22, 2025February 11, 2025 Planning, Reporting & Tourism Management See how Visit The County guides tourism in the region. Our activity plans, annual reports, and Tourism Management Plan show how we support local businesses, residents, and sustainable visitor experiences. 2025 Activity Plan Engaging residents, building community connections, and advancing diversity, equity, and inclusion initiatives across the County. See Our Plans 2024 Annual Report Funded through the Municipal Accommodation Tax, we advance responsible, sustainable, and regenerative tourism in Prince Edward County. View Our Report Tourism Management See how the Tourism Management Plan guides investments in community services, amenities, and visitor experiences across Prince Edward County. Learn More About The Tourism Management Plan Stay Connected Get news, updates, and answers to your questions using the channels below: Sign up for our Industry Newsletter The County Connect The County Connect Visit The County on LinkedIn Email Us
2025 Activity Plan Engaging residents, building community connections, and advancing diversity, equity, and inclusion initiatives across the County. See Our Plans
2024 Annual Report Funded through the Municipal Accommodation Tax, we advance responsible, sustainable, and regenerative tourism in Prince Edward County. View Our Report
Tourism Management See how the Tourism Management Plan guides investments in community services, amenities, and visitor experiences across Prince Edward County. Learn More About The Tourism Management Plan